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Ayoka Lucas


Ayoka Lucas is an innovative stylist who has been in the business for more than 15 years. Lucas began her freelance career in Atlanta, styling a local nightlife columnist as well as other area celebrities. After relocating to Charleston, she wrote a weekly social column for the Charleston City Paper, incorporating fashion, pop culture, and local happenings. As the style director for two regional publications, Charleston and Charleston Weddings, Lucas produces the fashion spreads, Style File features, bridal style tips, street style pages, and more. In addition, she writes numerous style blogs contributing to both local and national online media sites including Essence magazine and “Project Runway,” and has served as a contributing fashion correspondent on Charleston’s ABC News 4’s “Lowcountry Live,” NBC WCBD News 2, and CBS Live 5 News. In addition, Lucas hosts a weekly radio show spotlighting fashion and pop culture for Cumulus Media's Charleston Station, WSSX FM. As the style director and visionary behind Charleston magazine’s Charleston Fashion Week, she has contributed to the success of spotlighting the local fashion community and the city as a premier shopping destination. Her blog,, offers public access to style exclusives narrated by global cool kids, trend spotters, and style insiders. "We are the pathfinders to hidden avenues of style culture, whether it be fashion, art, music or just life," says Lucas. "We are a culture club!"

Ayoka Lucas's Blog Posts

Posted: Jun 17 2014 - 10:37am
As a fashion stylist, there is nothing more gratifying then to work on a stellar project with an amazing team and for a terrific brand, which in this...

Posted: May 19 2014 - 2:00pm
Coming off the heels of Mother’s Day, we thought it only suitable to spotlight one rad mama for this 5 Grams feature! Meet Stacey Bradley, mother of...

Posted: Mar 21 2014 - 11:12am
Daily recap of our top fashion moments from ‘The Tents’ at Charleston Fashion Week as seen and snapped by Ayoka Lucas, Founder and Style Director of...

Posted: Mar 21 2014 - 10:40am
Daily recap of our top fashion moments from ‘The Tents’ at Charleston Fashion Week as seen and snapped by Ayoka Lucas, Founder and Style Director of...

Posted: Feb 20 2014 - 12:16pm
I‘ve always had an affinity for June Canedo. We related on many levels, two brown girls transplanted to the states from our native countries with a...

Posted: Feb 14 2014 - 9:37am
Remember Kristy Bishop? Well, she teamed up with Camela Guevara and five other forces in the Charleston arts community to bring you Charleston...

Posted: Jan 23 2014 - 10:50am
  If I told you there is a place where grandma, mother, and daughter could work out and dance together, would you believe that place would be a...

Posted: Dec 16 2013 - 10:26pm
  Yes, Santa Claus is coming to town, but he has been overshadowed this year by the arrival of H&M’s grand opening on King Street...

Posted: Oct 21 2013 - 1:56pm
« Guest StylePublic post by Dalia Dalili      Kristy Bishop is a strong force in the Charleston art scene. A graduate...

Posted: Oct 11 2013 - 9:27am
In all honesty, who doesn’t want to own something that’s called BANGS! It rolls right off the tongue and has a rockin’ ring to it! And founder ...


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