small business owners

CrowdReach is the brainchild of Trey Rust, a Mount Pleasant resident who has worked for several years in the local tech industry. Rust worked with major companies in the tech-security arena, like Blackbaud and Booz Allen Hamilton, before striking out on his own to fill the niche he sees in Charleston and ultimately the nations growing application economy—the ability for small businesses to reach their customers more easily on the web.

It's no secret: recruiting the best employees is a challenge. Using social media will help—but only if you use it correctly. Here are tips (like which site's the most effective) for doing just that